Moving the Needle on Grade-Level Reading in Arkansas Report

As the retrospective report of the Winthrop Rockefeller Foundation’s Arkansas Campaign on Grade-Level Reading, Moving the Needle was intended to be flipped through like a coffee table book with each section as a standalone. Working with the Foundation, I designed the report using the brand color as the guide to create a visual system for each section. Specific fonts, iconography, and photos were carefully chosen and presented to ensure that the report provided enough information to the reader in a clear and creative way.

Creative direction: Reece Quinones